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anomaly | love thy partner
Relationships are weird, and the weirdest is arguably the creative partner relationship.
new york mets | it can only get better
Sure, things aren't always so bright for The New York Mets – but their faithful fans are accustomed to hardship. A lot of it. And there's comfort in knowing that when things can't get any worse, they can only get better!
royal canin | magnificence
Creating a number of different pet food formulas, each with a different combination of treatments unique to each specific breed had never been done before – so Royal Canin needed to visually stand apart from all the competition. We treated each unique pet and breed like the super models they are.
prego | welcome to the family
Prego understands the power of a judgment free, home cooked meal. We tested that power, by applying it to people in one of the most exciting, but more so daunting moments in life - going to college.
We started in San Diego by bringing a group of first-generation college students, kids who are the first of their families to attend college – and statistically most at risk of dropping out, together to share a family meal.
panera | valentines day
Panera’s catering business had been slowly decreasing, so they wanted to create more awareness and buzz. If you want to go big in the catering space, why not go for the biggest – weddings. And when love was in the air, and media outlets were looking for something fun to talk about we launch this social activation. We took over the news on Valentine’s Day, asking fans to propose at Panera, and have their weddings catered for free.
panera | cleanupyourwings
Over one billion wings are eaten every year during the Super Bowl, all of which are made with artificial preservatives, sweeteners, flavors, and colors. So we created the first 100% clean buffalo sauce – because you deserve a good clean option made with real ingredients.
...and we don’t even make wings.